The brand personality test: How to know your brand's personality. Why Knowing Your Brand's Personality is Crucial for Success.

Above-the-line (ATL) and below-the-line (BTL) marketing are two categories of marketing strategies used by businesses.

These 4 elements are what as marketers we use to create a comprehensive marketing strategy that addresses the needs and preferences of your

The proper marketing term for brand love is "BRAND LOYALTY." It refers to the consumer's devotion and commitment to a particular brand or pr

they used this recreation of Van Gogh's room painting at a museum and put it for rent on Airbnb for $10 per night.

Corporate marketing is a crucial aspect of any business organization that helps build and promote its brand image in the market.

Search Engine Optimization, more commonly known as SEO, is the practice of improving the visibility and organic search results of a website

If you have a business in the local area of Lake Nona in Orlando, FL, then you know that there is a lot of competition.

Are you the owner of a spa or wellness center in Lake Nona, Florida? If so, you may be looking for new and innovative ways to market your bu

EMPRESARIAS 2020 - Comienza el año pisando fuerte Desde establecer tus metas y motivación con un vision board hasta el marketing o finanzas.

The truth is that influencers can be a great way to get local attention and increase foot traffic

Should companies move to remote workers? How the company saves and the employee satisfaction improves. Remote workers.