Marketing Knowledge

The brand personality test: How to know your brand's personality

The brand personality test: How to know your brand's personality. Why Knowing Your Brand's Personality is Crucial for Success.

Dec 5, 20233 min read

Above-the-line (ATL) and below-the-line (BTL) marketing are two categories of marketing strategies used by businesses.

Mar 15, 20235 min read

Marketing has been around for centuries, dating back to ancient civilizations such as Egypt, Greece, and Rome.

Mar 15, 20234 min read

Despite not paying for product placement, FedEx provided access to their facilities and logistical support

Mar 13, 20232 min read

These 4 elements are what as marketers we use to create a comprehensive marketing strategy that addresses the needs and preferences of your

Mar 12, 20232 min read

The proper marketing term for brand love is "BRAND LOYALTY." It refers to the consumer's devotion and commitment to a particular brand or pr

Mar 9, 20232 min read

In today's world, the healthcare industry is constantly evolving, and marketing strategies for healthcare providers must keep up with the ti

Mar 2, 20235 min read

they used this recreation of Van Gogh's room painting at a museum and put it for rent on Airbnb for $10 per night.

Mar 1, 20232 min read

Canva Tutorial: How to change the background of your videos with CANVA without a green screen

Feb 28, 20231 min read

Corporate marketing is a crucial aspect of any business organization that helps build and promote its brand image in the market.

Feb 9, 20233 min read